Measure and Optimize the Mobile Experience
It is important to track, test, and optimize your mobile strategy to make sure it works effectively. Make sure you have mobile tracking set up correctly. Track as much information as possible and pay close attention to mobile users moving from device to device to as they interact with your website. This will allow you to see conversion rates, where users stay and drop off, and better optimize your marketing campaigns for visitors.
Without a mobile website your business can lose out on a fast growing audience. By neglecting a mobile site you are losing out on a growing 60% of internet browsers. Google now ranks mobile friendly sites higher than those that are not. If your site is not mobile responsive we can help. Contact us for a mobile consultation or mobile redesign at 816.223.3996, or fill out the contact form